Communicating as a Leader with today's Electronic Media

As a leader, you have many options for communication at your disposal.  Traditional (now called "rich forms") of communication remain the best option for sensitive or confidential matters, or arenas where the style of delivery (such as tone of voice) are important.  Rule of thumb: no sarcasm in email!  It doesn't translate.  In addition to the context of the message, it's important not to over-rely on electronic communications in general.  Psychologists have noted that there are several hidden problems that result- people need human interaction to remain connected, motivated, and stimulated.  Simply turning to the computer or smart phone for every message won't do. 

So tip #1 is: Combine new methods of communication with old "human interaction."  Take a walk around your office to chat with people.  See what comes up.  Often when this unstructured space for communication is available, simmering issues can come up and be addressed before turning into big problems.  If you have virtual workers, try to organize periodic events where you can all meet in person.

Next, consider the existing level of relationship in your communications.  Do you all know each other well in person?  Have you been working together for some time and "gelled" as a group?  If so, you probably have existing communication patterns, which can then be supplemented with electronic communications.  In other words, if you've known each other for a while, you can read "between the lines" of emails and text to understand what is meant over and above what is simply said.  If you are new to working together, try not to rely too much on emails or texts at first.  You may not know the other well enough to know what they truly mean in these short communications.

It's also important to READ AND RE-READ your messages before yous send them off!  This applies both to emails and to texts.  Simple errors in emails can lead to misunderstandings and hurt feelings.  These days the autocorrect feature on your smartphone can turn a regular text into an embarrassing missive.  Typing "ok Bob I will call client now" quickly while driving (which you shouldn't be doing anyhow) can turn into a whole different message if call is autocorrected to kill.  It's happened!  A quick Google search shows innumerable examples.  Also be sure to check who you are replying to.  Many a career has been ended over hitting "Reply to All" instead of "Reply." 

Finally, know when it's in poor taste or tacky to use email or texts.  Some interactions just need to happen in person.  Important issues, the loss of a loved one (even a pet!), and other sensitive topics should be addressed in person, or if that is not possible due to distance, at least over the phone.  If you're not sure- ask!